

Sustainable Facilities Management (SFM) has for the last three years been the only magazine totally dedicated to environmental issues facing facilities managers. Shouldering the responsibility of trying to reduce an organisations carbon footprint and cope with increasing legislation whilst maintaining an acceptable working environment is a tall order. SFM continues with our goal to make this seemingly impossible task easier.
Over the last three years our circulation has increased dramatically – highlighting the usefulness of the publication. We have had an online edition since we launched and most circulation requests are for the ‘greener’ digital version. In order to cater for this increase and continue to provide a valuable service, SFM is undergoing a radical change – starting with our September issue.
We have a new logo, bringing into focus the facilities management heart of our publication.
In addition to those readers we already have, we are increasing the total circulation to a minimum of 32,000 per issue through verified contacts gained from third parties. Our target audience remains the whole public sector and the largest private sector organisations. In order to service the increase in subscribers the digital version is the most environmentally-friendly method, therefore from the September issue, SFM will be online only. Most of our readers already prefer the ease and sustainability of the digital format.
Due to the economic climate, advertising revenues have suffered, but companies are still keen – and need – to get their message to our readers. This is possible through editorial. In order therefore to give the best service to our readers and assist those wishing to target them we are changing the way the magazine is financed. Up to now editorial has been free except for a small amount of product reviews. From now on there will be limited space for free editorial and we are encouraging more advertorials. The reasoning behind this is as follows:
There will be a new Buyers Guide section to facilitate all year round exposure. All who take a Buyers Guide will be given a free listing on our online directory. There will also be a new Recruitment section.
Our aim is to maximise the amount of information we give our readers – your potential clients – whilst keeping costs to the absolute minimum, please see the rate card available below.

